DT Swiss

DT Swiss

In 1994, Frank Böckmann, Maurizio D'Alberto and Marco Zingg founded the innovative company DT Swiss AG, whose name reflects the origins of the company and is synonymous with the high Swiss tradition of quality.
Since its founding, DT Swiss has upset the market with its core business which involves the production and distribution of MTB spokes worldwide, applying a unique cold forging process to its spokes for unparalleled quality.
Over the years, the company has evolved by creating products with cutting-edge machinery in modern structures, thus becoming a manufacturer of an increasingly wide range of high-quality MTB components: with the aim of creating effective and innovative products, the The brand has established itself as a leading manufacturer of dt swiss spokes, dt swiss nipples, mtb hubs, dt swiss rims, dt swiss wheels and suspension systems.
2004 marks one of the most important stages of the company's growth: DT Swiss starts building its own DT Swiss wheels and presents a complete range of wheels built for all terrains and disciplines: road, mountain, enduro, freeride and trekking.
Since 2001 DT Swiss has developed, alongside its activity on mtb wheels, a whole range of mtb forks and mtb shock absorbers. Suspension forks, rigid forks, rear shock absorbers: all these products available on the Pro-M Store!
In the following years, the company implements its technologies with carbon, a precious material that makes its lightness the centerpiece of its characteristics, presenting increasingly optimized and refined components to obtain the right compromise between rigidity and low weight.
Driven by the ambition and vision of becoming a world-renowned manufacturer of bicycle components, DT Swiss has expanded its product range over the years, establishing itself today as a leader in the production of spokes, hubs, rims, complete wheels and systems of suspension.

Each component represents the best there is on the market: with the opinions and recommendations of professional mtb bikers of all disciplines, the new products have been updated, improved, assembled and adapted to each other, to obtain exceptional DT Swiss wheels in terms of operation, aerodynamics, strength and lightness both for the road and for MTB.
The passion for cycling is one of the reasons why DT Swiss is able to meet the needs of every type of rider, from amateurs to professionals, offering a vast catalog of unisex products in aluminum or carbon that includes road wheels, MTB wheels , hybrid wheels and for E-Bike use.
In this way Dt Swiss aims to offer a set of wheels for each type of bike and the biker's preference, therefore traditional or Plus tires, "traditional" or ultra wide rims.

On Pro-M Store you can find a wide range of DT Swiss products such as aluminium rims, perfect for Enduro, All Mountain and XC and bike components. To discover all the DT Swiss products available to us, visit this section or visit us at our shop in Milan. We are waiting for you.