Vittoria

Vittoria

Since its foundation in 1953, Vittoria Industries Ltd. has created highly reliable partnerships within the cycling industry and created a unique brand image. The company's philosophy is based on astonishing, creating and manufacturing new and innovative products that shake up the market. This is why Vittoria has always been committed to providing new tyres that overcome the barriers of the sector and, over the years, has always pushed its boundaries. Today it is proudly the world's leading manufacturer of bicycle tyres, with factories on all 5 continents and an annual production of over 7 million tyres.

-TECHNOLOGY VICTORY

Its research and development centre produces the best competition tyres for all levels: in particular the exclusive cotton tyres of the Corsa series, powered by "4C Compound" technology. an extrusion process using up to 4 different compounds in the same tread. This 4C process offers unparalleled versatility, allowing different base and surface compounds in both the central and lateral areas of the tread. Benefiting from the different properties of each compound, their distribution is extensively tested to offer the best products imaginable. Vittoria has also developed 3C compounds with the aim of offering uncompromising All-Round products (Rubino range). Vittoria 3C is a layering process that uses 3 separate compounds in the same tread. The different properties of each compound, including graphene, allow to improve the experience in all circumstances. Thanks to the carbon derivative mentioned above, graphene, there is no longer a need to choose between optimization, aiming, speed, grip, durability and puncture protection as natural rubber material barriers are removed. The sublime performance of Vittoria tyres and tubulars is the result of years and millions of kilometres of driving experience, research, development and advanced production technologies: for this reason, in addition to the production of road tyres, Vittoria also offers off-road tyres among its products. These cover aggressive treads and reinforced structures to prepare the cyclist for the enormous demands of jumps, falls and various obstacles that threaten the typical mountain bike tyres: they are built for high performance and offer maximum traction and resistance, each of which has different technologies and production processes according to the needs of the tyre.

To date, Vittoria can boast a collection of unique tires that cover any biker's needs and any specialty. We at Pro-M-Store, as official Vittoria dealers, offer our customers a wide choice of Vittoria tyres. In addition to Vittoria MTB and road tyres, we can proudly offer our customers a new generation polymer specifically designed to increase tyre performance: considered the Holy Grail of tyres, Air-Liner is Vittoria's product that replaces part of the volume occupied by air, allowing the tyre to deform on the ground and cushion impacts more effectively than a normal tubeless tyre, in favour of a more controlled and safe ride. In addition, in the event of impact, the notches allow the tyre to flex, compress and then harden to form a protective barrier covering the rim. You can buy Vittoria components on our e-shop or come and try them with your bike at our store in via Gallarate 108, Milan.