rideconcepts

rideconcepts

Ride Concepts is a U.S. mountain bike specific footwear company, born from the need to meet the most demanding riding performance by creating more comfortable, durable and reliable shoes. After years of study, testing and design research, in 2018 Ride Concepts came to life, launching a complete range of technical and tailor-made products for men, women and young people.

Subsequently, he developed a complete line of flat shoes, with versions featuring lace-up design and others compatible with clipless. It also collaborated with Rubber Kinetics, a company specialising in the production of cycling tyres, to develop rubber compounds used for soles.

Ride Concepts produces innovative and high performance footwear for disciplines such as cross country, all-mountain, downhill and free-ride. Finally, it is the first company to offer shoes made exclusively for dirt-cycling cyclists. The result is greater quality, safety and comfort for the athlete. The products are tested in a ground of technical terrain, in the mountains of Lake Tahoe, California, where the company is based.

RIDE CONCEPTS & PRO-M STORE

On Pro-M Store you can find a wide range of mtb Ride Concepts shoes specific for disciplines such as Hellion perfect for all mountain and enduro, Livewire for enduro, all mountain and dirt and Vice perfect for Dirt or Slopestyle. 
To know all the models available visit this section or come and visit us in our store in Milan, via Gallarate 108. We are waiting for you.